Social Media Course

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Sharing Your Story…

Social Media is one of the most powerful tools to build your small business - and it won't cost you anything more than your time and commitment. It’s powerful and effective if you know how to share your content creatively and use the algorithm in your favor.

There are a lot of different platforms out there, but this course focuses mainly on using Instagram - a powerful platform to share your story and sell your product or service to grow your business.  Instagram is the number one social channel right now for selling a product or service and is only growing.

This course includes everything from getting your business account started, how to grow, tools to help your content, what to post, what to avoid and how to use this platform to grow your business and create income. It will include two new mini-modules on Influencer Marketing & Direct Marketing as well.

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SOCIAL MEDIA COURSE


GETTING STARTED

Chapter 1 : Tell Your Story - by SHOWING Your Story

Chapter 2 : Commitment for Success

Chapter 3 : How to Grow your Audience Authentically

Chapter 4 : Your Profile Components and How to Make the Most of Them


NUTS & BOLTS

Chapter 5 : Gear & Apps to Make Your Content Pack a Punch

Chapter 6 : Hashtags and How to Use Them or Organize Content and Grow

Chapter 7 : Cross Posting - How to Make Your Life Easier!

Chapter 8 : Know Your Audience and What to Provide 

Chapter 9 : Posting with a Purpose 

Chapter 10 : Reap the Rewards to Monetize


INSTAGRAM TOOLS

Chapter 11 : Instagram Stories - The Best Tool to Monetize!

Chapter 12 : Go LIVE - Connect with your Audience

Chapter 13 : IGTV - Instagram's Secret New Tool

Chapter 14 : Highlights - Organizing for New Followers


HOW TO

Chapter 15 : What To Post - A Formula for Your Feed

Chapter 16 : Timing - When You'll Find the Most Success

Chapter 17 : How To Push When You Need To for a SALE

Chapter 18 : Algorithms and How to Make Them Work For You


CONTENT & ENGAGEMENT

Chapter 19 : Understanding Engagement & Stats

Chapter 20 : Content Ideas & What Not To Do

Chapter 21 : Logistics for Post Performance

Chapter 22 : Replying and Messaging Shortcuts

Chapter 23 : Influencer Marketing & Relationships

Chapter 24 : Media Kits & Pitching Your Story

Chapter 25 : Conclusion


BONUS MATERIAL:

*Glossary of Social Media Terms

*How to Navigate Instagram Insights Guide

*Direct Marketing Strategy

*Affiliate Opportunities and How to Make Money as a Micro-Influencer

+ GUDIES, RESOURCES and TOOLS FOR SOCIAL MARKETING

 

2019 SUMMER

SOCIAL MEDIA COURSE