Small Business from Scratch

You Can Do It.

Everything you need to know to build and grow Small Business from Scratch - from formation and branding to social media and shipping - in an easy to follow online course with video modules as well as companion workbooks, links, downloads and an online community of like-minded entrepreneurs to offer support and guidance along the way. Complete with practical information and resources to take your business to the next level no matter what stage of business you are in and the tools to do it efficiently and cost effectively.

Empowering entrepreneurs with the the tools to build and grow successful businesses from the ground up and to inspire small business owners or aspiring business owners to fulfill and continue to grow their small business dreams and find profits quickly.


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A roadmap to entrepreneurship including everything from entity formation, creating your niche market, insurance, funding, employees and payroll, licenses, building your own website, learning to create your own marketing materials in adobe, growing a brand and building a strong PROFITABLE business from scratch!


Social Media from Scratch

Everything you need to know to use social media as a powerful tool to grow your business and turn your audience into paying customers. The course focuses Instagram as the strongest platform for profit and includes top to bottom tools to use the algorithm to your advantage and grow a loyal following of customers.


Selling & shipping

The insiders guide to eCommerce and selling your products online to customers anywhere in the world. From digital products to your very own, with a focus on the secrets to shipping perishable products. Covers fundamentals, logistics, carriers, group shipping discounts and navigating everything in between.


Three Opportunities

This course offers three ways to learn - the online digital eCourse with all of the material included to work at your own pace from home, digital downloads, resources, links and more; Companion Workbooks to take on the go, add notes and follow along with the online course; and an online private Community of entrepreneurs to ask questions and share valuable information.


the e-course

Everything you need to know to start, build and grow your Small Business in three modules - Small Business from Scratch, Using Social Media to Grow, and Selling & Shipping Products Online. Our online course covers everything in an easy to follow format hosted by Kajabi, and is there for you to reference anytime at your own pace - a roadmap to help you meet your small business goals.

The Workbooks

We know some learn better with real printed materials in hand, so we have put together three beautiful companion workbooks for the course, one for each module! These are mailed to you when the course begins and have places for notes and following along with the online material.

The community

Our private Small Business Community powered by Mighty Networks (similar to a Facebook Group, but with even more useful features for collaboration) to share ideas, ask questions and cheer each other on. This is one of the most valuable aspects of the course to participants! LIVE Q&A’s with Mary, motivation to keep pushing, updates on the ever changing world of social media and added bonuses.




*The building blocks for a STRONG FOUNDATION from the ground up every step of the way - whether you are just starting out or running an existing business already

*Helpful GUIDANCE on the nitty-gritty and making sure you are covering all bases like entity formation, sales and use tax, insurance, payroll, hiring employees, funding, growth and more

*BUILDING YOUR OWN WEBSITE - either starting your own from scratch in a day or working on your current site to improve your branding and ability to sell. A strong website is your ticket to profitability and should be optimized, but easy to adjust as business grows and changes

*Using SOCIAL MEDIA to grow your brand authentically, with proven tips on beating the algorithm, posting strategy, and using social to sell your product successfully

*STRATEGY and IMPLEMENTATION TO GROW a loyal following on Instagram quickly

*ECOMMERCE and FULFILLMENT - how to build an ecommerce website to charge customers when they buy, optimize your sales channels and fulfill orders

*PHOTOGRAPHY & VIDEO - using your camera phone to it’s potential, you don’t need more than a good phone! How to “up your game” with just an iphone.

*CUSTOMER SERVICE, Maintenance and Growth - the importance of rating A++ on the customer service scale without giving up profits

*BRICK-AND-MORTAR SHOPS- benefits and pitfalls of opening your own storefront, what to lookout for and tools to use when and if you are ready

*SWAG - where to order, vendor discounts and how to use for marketing your brand

*FINANCES and FUNDING - including information on grants and lots of creative funding options for projects or growth

*EMPLOYEES - how to know when to hire help and what to hire out first

*PAYROLL & HR - employee management, insurance, sample employee handbooks, releases, rules and regulations and pitfalls to avoid when hiring

*TIPS and TRICKS to SAVE MONEY in small business including discounts from some of our favorite partners and a huge opportunity to join our GROUP SHIPPING RATES to make shipping cost efficient for a small business!

*INFLUENCERS vs BRANDS - where you fit and how to work it to your advantage even as a micro-influencer with 500-10,000 followers to bigger brands, they all matter

*BRANDING & DESIGN - a top-to-bottom beginner course on doing it yourself including the tools to make it happen today, re-branding, growing your brand and what an important tool your brand is to convert to sales and profitablity

*SHIPPING and specifically, SHIPPING PERISHABLE PRODUCTS including access to our group shipping rates to actually make shipping affordable for a small business!

….and so much more!



three modules

1) Small Business from Scratch

2) Social Media from Scratch

3) Selling & Shipping Perishables



seventy six chapters

Each module is packed with valuable and time saving information to help you navigate, build and grow your small business from scratch.



tools & resource guides

Each module includes downloads, visuals, prompts, tools and resources to teach you how to build your business on your own.


You Can Do It.

- Mary

A lot of people ask me for advice on how to successfully start or grow a business on a shoestring and make it work.

There is no short answer. And it’s different for everyone’s situation and depends on their business idea, goals and desire or ability to hustle to make it happen.

While I can’t offer the magic bullet, what I can offer is everything I’ve learned in opening and running 20 small businesses in my lifetime. This course is packed full with knowledge, tools and advice on how to actually make a living by starting and running a small business from scratch - no matter where you are in your business journey - without hiring designers and assistants and without paying more than you need to.

You must be prepared to WORK HARD.

There are no shortcuts in small business. You will have lots of obstacles and hardships and blood, sweat and tears. But it’s worth it.

It’s worth it to be your own boss and wake up everyday excited to work and create and push into the forward momentum of your own company.  You get a deep satisfaction and fulfillment in building and running your own successful business - no matter how big or small.

We like to say -  “Nothing is easy! If it were, everyone would do it.”

It won’t be easy, but it WILL be worth it.




The Small Business from Scratch course covers everything you need to know to start and grow your small business. From starting with a great name and logo, entity formation, branding, re-branding, marketing, insurance, pricing, creative funding, employees, ecommerce, branding and growth. The course includes you everything you need to know to kickstart your small business into the next level and to work towards a more profitable business quickly, no matter your stage of the game.


Selling your product online opens up a whole new world of customers and a huge channel for potential sales! Selling online and SHIPPING your product takes a lot of planning and knowledge of the best tools to ship cost effectively. We’ve spent the last five years developing tried and true methods for shipping and share everything we’ve learned in this course - along with group shipping discounts!


Social Media is a fantastic tool to grow your business and sell your products. Instagram specifically is the fastest growing sales channel online and it costs you nothing to market yourself - nothing but some time and attention to grow an authentic following of loyal customers. We teach you exactly what to do and what not to do to make this happen with a focus on Instagram but touching on all channels of social, blogging and influencer/brand relationships.

entrepreneur COMMUNITY

Our motto is “collaboration over competition” and we are bringing together a dynamic group of small business owners into our private Mighty Networks community to share tips, ask questions, get feedback and cheer each other on. This community is a huge resource and a place for all of us to interact with other like-minded business owners to share knowledge and find inspiration!



complete small business COURSE ~ All 3 modules ~ $2500

Small Business & Social Media ~ 2 modules ~ $2200

Small Business ONLY ~ $1900

Social Media ONLY ~ $975



from some of our course participants

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“Simply put… this experience was SPECTACULAR! Mary's Small Business from Scratch course is the perfect way to jump-start your business. I always knew I wanted to be a small business owner someday but never had the tools or knowledge to say GO. After this class I can say I now have what I need to go all in! Mary's teaching style and kindness helped me feel comfortable to ask the questions and participate in all of the discussions and EVERYTHING was covered. Her passion for small business and small business owners shined through in every way and gave me the tools and confidence I needed. I will be forever grateful to Mary and her team for this course.”

Eddie & Niki Hammerich / High Sierra Sheep Co / California

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“Mary has an energy and passion for agriculture and small business which fueled us during this intensive course. I was surprised yet impressed with the pace of the course and the quantity of relevant content, this is what made the investment worth it. Not only did we cover everything a small business owner in agriculture should know, there was an immediate sense of camaraderie within the group. The way Mary presents all the material and shares her own story, made everything seem more attainable. Learning creative ways to get started selling our product, creating a website myself, designing our first business cards and banners and ordering them from Mary’s suggested companies (which arrived two days after I returned home!) as well as looking to the future and developing shipping methods and insight into hiring and employees - it was all invaluable as we grow our small business!”

hannah neeleman / ballerina farm / kamas, Utah

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“Mary and her team are so awesome! I walked away feeling motivated and refilled with valuable tools to add to my tool box. I would definitely recommend this course to others! For where my business is now and where I plan on growing, this course touched on everything that I could possibly need to know and included skills I can develop for at least the next two years or more.”

Erin Dancy / Kattle Squared Co / Canada

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“I had high expectations going into this course, I can honestly say it exceeded that mark. The most important lesson I gained from Mary during this workshop was to own who I am, and put my ideas into action without expecting perfection. My 80% is still better than most people’s 100% and I just need to make it happen. Prior to this course, we had so many marketing ideas, but many of them seemed unachievable in a short period of time. Post course, we have already started revamping our website, drastically improved our Instagram profile, we have started compiling recipes for our cookbook, searching for more swag favorites and above all we are crafting up creative ways to market and sell our products. This course was the boot camp we needed to push us to the next level, while being the confidence builder we needed to believe in our story.

Kerissa Jenkins / covey rise farms / ohio

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“This small business course is one of the best investments I have made in my business.  Mary is extremely knowledgeable and offers great suggestions and insight to help you take your business to the next level.  Whether you are just starting out or are an experienced owner, you will gain un-matched knowledge on foundations, marketing, branding, and everything involved in owning a small business.  It is clear that Mary has a passion for helping others succeed.  I find myself muttering several times a day that "Inspiration has an expiration." (a quote by Mary) when I don't think I have the energy to keep going on whatever I am working on.  She truly empowers you to fell like YOU CAN DO IT.” 

Jess May / Sunset View Creamery / Odessa, NY

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Mary's You Can Do It workshop has been a total eye opener for me. The experience went above and beyond what I expected. I have always believed that with passion and hard work, you can do whatever you want in life; however, Mary is able to build off that momentum by putting in front of you the necessary tools to build a brand, sell a product, and most of all, tell your story.  Her e-course takes so much of the guesswork out of it and puts real life learned lessons in front of you.    

Leah Beckman / beckman grass revival / Jasper, indiana

About Us


About mary & Brian


Mary has always been passionate about small business and has started over 20 small businesses in her lifetime. She loves to find a need or a niche and to create a business to fill it, taking an idea and turning it into a viable business, creating a logo and refining the model, building a pricing structure and website and putting it out there in the world.  She has always done everything on a shoestring and been a one-woman show to make it all happen. She is also passionate about sharing this knowledge with others to help them build and grow their own successful small business!


Brian grew up in farming and always wanted to follow in his Dad’s footsteps but there wasn’t a place for him in the business. On the advice of his father he went to law school and became a big firm attorney. When he and Mary were expecting their first child, he left the big firm life to start his own boutique law practice. As their family grew, he and Mary started working together to open more small businesses, combining their complementary talents and backgrounds to build, run and manage all aspects of the businesses together.


Five years ago, Mary and Brian decided to change the course of their life and give up everything in a busy Silicon Valley lifestyle to move to a dilapidated ranch in far Northern California with their four daughters (yes, they are all named Mary too). They sold their businesses in the Bay Area and started from scratch. Knowing they would need an innovative model to sell their ranch raised meats to make a living ranching in a first generation operation, they spent the first year and a half trouble-shooting a direct-to-consumer model shipping their dry-aged, premium meats to customers anywhere in the country. They use social media to tell their story and connect with customers allowing them to truly “know and trust their rancher.”

Today, they raise beef, pork and lamb and sell their products at at Shop Five They ship over 12,000 pounds of their meats by-the-cut to customers all over the country every month.

They offer on-ranch experiences like summer Cooking & Cocktails Retreats on their property and a Guesthouse in town to host visitors, as well as their Farm Store in downtown Fort Jones.

They also restored the historic restaurant and bar in their town, sharing their meats on the menu with locals in their community and visitors from all over in Five Marys Burgerhouse.

And now, they are so excited to share all of this knowledge with you in this Small Business from Scratch course and in each module.

We hope you’ll join us in this Course to jump start our own small business!



For questions about the course, feel free to send me an email here!

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